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Stable Events Ltd Acquires DogFest

Expanding the UK’s premier portfolio of events for animal lovers

The team behind the iconic events The Game Fair and the Agria Blenheim Palace International Horse Trials, is delighted to announce the acquisition of DogFest, the UK’s premier outdoor festival for dog lovers.

DogFest, a much-loved series of events around the country draws tens of thousands of dog owners every year and has become the go-to place for pet enthusiasts across the UK. DogFest offers a rich experience with interactive activities, expert advice and unique shopping opportunities. With engaging features like dog agility courses, live demonstrations, educational talks and charity partnerships, DogFest has crafted an environment that celebrates the bond between dogs and their owners.

Stable Events Ltd. brings its expertise in large-scale event management and deep understanding of audience engagement, as demonstrated through The Game Fair and the Agria Blenheim Palace International Horse Trials. This acquisition represents a significant expansion of Stable Events’ portfolio, furthering the team’s dedication to creating premium experiential events that connect people who share the same passions and lifestyles.

2025 DogFest attendees can expect exciting new experiences, enhanced infrastructure and an expansion of the programme that will continue DogFest’s legacy while integrating fresh, innovative ideas.

“We are excited to welcome DogFest to the Stable Events family,” said James Gower, Managing Director of Stable Events Ltd. “It has built a loyal following and is established as a standout event for dog lovers. We look forward to enhancing this experience by incorporating our unique expertise and introducing new elements that will ensure DogFest remains the UK’s leading dog devotee’s festival.”

For 10 years DogFest has grown under the ownership of Nicole Cooper from a one weekend event to seven events across the country.  “I am proud of what we have created with the DogFest brand. It has continued to grow from strength to strength with the support from the biggest brands in the industry. I am delighted that DogFest will now be part of the Stable Events portfolio, enabling it to continue on its growth trajectory in a thriving market,” says Cooper. 

Agria Pet Insurance joins DogFest as Headline Partner from 2025. Providers of animal insurance since 1890, Agria came to the UK in 2011 to protect the nation’s pets and, most recently, horses, with award-winning lifetime insurance, helping them to lead healthy, happy lives with their owners.

The DogFest 2025 dates and locations will be announced soon, promising an unforgettable season for dogs and their families.

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